Get The Olympic Games and Cultural Policy (Routledge Research in PDF
By Beatriz Garcia
ISBN-10: 0415995639
ISBN-13: 9780415995634
ISBN-10: 1138807443
ISBN-13: 9781138807440
This booklet explores how cultural rules are mirrored within the layout, administration and advertising of the Olympic video games. Garcia examines the concept that and evolution of cultural rules in the course of the fresh background of the Olympic video games after which particularly evaluates the cultural application of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a massive occasion is very depending on the consistency of the coverage offerings informing its cultural dimensions, and demonstrates how such occasions usually fail to depart long term cultural legacies, and are frequently not able to supply an event that totally engages and represents the host group, as a result of their over-emphasis on an fiscal instead of a social and cultural agenda.
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The Olympic Games and Cultural Policy (Routledge Research in Sport, Culture and Society) by Beatriz Garcia
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